PRO Zone

PRO Zone deals with widely understood entrepreneurship – issues related to both creation and development of businesses and other initiatives as well as professional career and money.
We invite all Slotters. Both employees and employers, both future and present. Those who want to earn more and spend their money better, as well as those who seek inspiration and tools for positive change and development of their passions.
A visit to the PRO Zone will allow you to discover your passion, build a business or professional career on its basis, create your brand, promote it on the Internet and sell your ideas to others, and finally creatively tame the chaos of numerous activities. What more could you want?!

Our programme:

Economic interview
Do you love the smell of inspiration in the morning? You’ve come to the right place! This is a series of meetings with interesting people, leading various businesses and working in various professions. A unique opportunity to get to know other lines of work and job opportunities. Everything served as firsthand stories. Breakfast and inspiration!
9:45, location P3

Workshops
Business communication on the Internet and social media, business strategy, sales not for salespeople and many others….
PRO Zone Seminar

SWPS University Series
A series of lectures created in cooperation with the Management Zone of the SWPS University. Lecturers from the University will show how the approach to management has changed in today’s world and what role, apart from economic and statistical tools, psychology has started to play in it.
15:00, location P4

Pro Series
A series of lectures using the word “professionalism” in all forms and contexts. An offer for people planning to start their own businesses, people curious about topic and also for those who are already leading their enterprises or building their professional careers.
17:30, Wirydarz Cafe, location G14

One-offs:

Wednesday 10.07

9:45–10:45
#Economic interview
Occupation – actress. Meeting with Katarzyna Baraniecka
Katarzyna Baraniecka, a professional actress, will tell us how much art and poetry there is in her work, and how much sweat and bookkeeping. How does the dream of a stage collide with reality and does it stand the test?

workshops in 3 turns: 11:00–12:45 / 13:00–14:45 / 15:00–16:45

15:00
#Seminar – SWPS University series
Brand and branding – how is it done?
Paulina Kaleta and Krzysztof Waraksa – eachers of Management and Social Communication, branding practitioners.
location P4

17:30
#Seminar – Pro series
What does it mean to be a professional?
Wojciech Michalski – also running the workshop “Project thinking!”.

Thursday 11.07

9:45–10:45
#Economic interview
From zero to…
MATEUSZ SZPRYNGER, president of Activeo sp. z o.o., will talk about building a company from scratch in a sector where there are already bigger players. How important is the ability to sell one’s idea and what is a subscriber-based business?

workshops in 3 turns: 11:00–12:45 / 13:00–14:45 / 15:00–16:45

15:00
#Seminar – SWPS University series
With great digital business comes great responsibility?
dr Jakub Kuś

17:30
#Seminar – Pro series
A professional looking for a job
Dorota Zawal – HR specialist and a fan of work-life balance.

Friday 12.07

9:45–10:45
#Economic interview
Business through a lens
PAWEŁ OGRODZKI, who, in his work, combines artistic fascination with earning money, will talk about how these two worlds can be combined. What everyday life of a photographer consists of? More of art or more of mundane craftsmanship?

workshops in 3 turns: 11:00–12:45 / 13:00–14:45 / 15:00–16:45

15:00
#Seminar – SWPS University series
Does money bring happiness?
prof. dr hab. Tomasz Zaleśkiewicz

17:30
#Seminar – Pro series
A professional building a career and a company
Anna Łagowska – 9-5 worker, freelancer, owner of a company. In her professional life she experimented with many occupations and forms of employment.

Saturday 13.07

9:45–10:45
#Economic interview
Not so scary MLM
ALEKSANDRA ALEKSANDROWICZ and MAŁGORZATA SOBAŃSKA have built their company based on multi-level marketing. Does MLM work? Do you have to sacrifice yourself while working in such fashion?

workshops in 3 turns: 11:00–12:45 / 13:00–14:45 / 15:00–16:45

15:00
#Seminar – SWPS University series
Money and interpersonal relationships
dr hab. SWPS University prof. Agata Gąsiorowska

17:30
#Seminar – Pro series
A professional building the value of his company: from startup to the stock exchange
Wojciech Apel – investor, co-owner of IT and hi-tech companies, innovator, visionary and philosopher.

Recurring:

PRO ZONE WORKSHOPS
Wednesday 10.07 — Saturday 13.07

11:00–12:45 / turn 1

Effective marketing with no budget? It’s possible!
location: P4 / 30 PEOPLE / LEVEL 1
You will need to invest your time. Knowledge of free on-line tools and creating a marketing-sales strategy will also be useful. We will focus on the strategy, work out ways to interest the potential customer and bring sales. We will work in small groups on case studies from participants. Do you run a small business? Are you planning to start a business or are you a freelancer? This is a workshop for you! Every day the same workshop for a new group. Before the workshop:
Install the LinkedIn app!
Angelika Chimkowska – works as a Social Selling and Strong Brand strategist. She specializes in creating effective communication and sales through social media (especially LinkedIn). She conducts trainings and lectures. You can meet her on the stage of such conferences as: Social Media Week, I Love Marketing or the Festival of Inspirations and many others.
More at: www.chimkowska.com

Sales not for salespeople
location: P3 / 25 PEOPLE / LEVEL 1
Knowledge of sales psychology is extremely valuable not only for retailers, but also for leaders of various types of projects, people working as a team, or simply people presenting their ideas to others. In short – a workshop for everyone!
Grzegorz Kawałek – salesman, manager and trainer of salesmen.

Business strategy – the key to success
location: P2 / 25 PEOPLE / LEVEL 1
The goal of the workshop is to guide the participants through the whole process of building a strategy – so that they come out with a ready-made scenario, prepared for a specific idea. The participants will also receive additional materials that will allow them to start implementing the plan right away. The workshop involves working with a permanent group during the whole week.
Mariusz Kamecki – entrepreneur with nineteen years of experience, managing his business based on the acquired knowledge.

13:00–14:45 / turn 2

Business communication on the Internet and social media
location: P4 / 40 PEOPLE / LEVEL 1
The workshop presents the ways of communication with the customer on the Internet. Different customers mean different methods and means of communication. Workshop’s participants will learn about the most important ways of communication in basic Internet media. We will present an overview of the possibilities and the best ways to reach your customers. Blog, newsletter, Facebook, LinkedIn, Instagram, YouTube and podcast.
Krzysztof Burzyński – I have been snooping around in business for 15 years. Ex-manager of a chain of stores, currently a trainer and advisor in communication, also on-line. I co-create TEDxKoszalin. Husband of one wife and three wonderful rascals.

Thinking in projects!
location: P3 / 25 PEOPLE / LEVEL 1
The classes explain, from scratch, what a project methodology is and allow participants to turn ideas into ready-made plans. Each day is a separate topic: preparation, implementation, evaluation and design focused on translating the participants’ concrete ideas into the language of the project – with a budget, timetable, problem, goals, etc. Workshops in the form of a loose lecture, interrupted by various activities and icebreakers.
Wojciech Michalski – a man with a mission to share his gigantic lack of experience in any field and experience in a huge number of larger and smaller failures (especially in the field of implementation of local and international projects), which, as we know – teach throughout entertainment – if they are someone else’s responsibility. He did not send an elephant into space.

Real-time self-management – from an idea to freedom
location: P2 / 25 PEOPLE / LEVEL 1
On our way we meet people who complain about lack of time or claim that they have too much time. During the meetings we will work on both cases. We will work on objectives, task lists, priorities, planning or delegating in order to achieve the results planned by the participants.
Tomasz D. Gliwny – co-founder of several associations and clubs, as well as an active businessman. He was the owner of a real estate company with 17 franchise branches in Poland and managed a structure of about 200 employees, he also created 7 millionaires. Currently, he lives off passive income and travels the world helping others.

15:00–16:45 / turn 3

Life decisions cards – a creative tool for thinking
location: P3 / 25 PEOPLE / LEVEL 1
Life Decisions Cards are a tool to help you make decisions about what to use your time for. Each card represents an activity, which makes it easier to handle. We can literally take matters into our own hands, put them on the table, think and sort by importance. In the theoretical part of the workshop we will discuss gamification and the psychology of motivation. In the creative part, the participants will create their own personalized cards, which they will be able to take with them and test “in action”.
Stanisław Borawski – psychologist, academic teacher and entrepreneur. He makes sure that the transferred knowledge has a solid scientific basis. He invented the Life Decisions Cards when he was looking for a way to motivate himself.
Katarzyna Kaffka – graphic designer, designer of cards and their whole visual identity. She believes that everyone can develop a sense of aesthetics.